The Power of Customer Journey Mapping in the Australian Retail Landscape

By Retail Doctor Group, in association with Pureprofile A recent report by the Retail Doctor Group (RDG) reveals that a staggering 86% of Australian retailers consider customer experience a top priority, with 54% actively investing in customer journey mapping initiatives to gain a deeper, more nuanced understanding of their target audience. As the Australian retail … Continue reading The Power of Customer Journey Mapping in the Australian Retail Landscape