- B2B Dealer Distributor Interviews
- Mystery Shopping Program
- B2C Customer Insights Study
- Retail Diagnostics.
- Completed consumer insights program which resulted in: closing existing knowledge gaps, understanding of current dealer interpretation and actions regarding the brand and its implementation.
- RDG identified the current end customer experience in the network and identified where increased sales volume and brand preference will come from
- Full retail strategy and deployment completed with refined distribution models
- Full implementation plan
- Strong sales growth above target.