Integrating digital retail capabilities University of Wollongong
Unishop engaged Retail Doctor Group to assist in providing customer insights, developing a digital retail strategy, and subsequent implementation planning correlating the retail strategy to the actual customer experience. This was supported by implementation work including retail training, effective people programs and working capital management.
Strategy focused on improvement of retail delivery and customer service standards whilst preparing for consumer adaptation to digital technology.
Following this strategy RDG produced a fully tailored implementation roadmap ensuring that the strategy is supported and implemented by key stakeholders; including retail training and working capital management. RDG remains as an adviser and facilitator of the implementation project.
Double digit revenue increase
Digital Fit for Business™ plan with implementation roadmap delivered.