Customers are asking for a more consistent level of sales and service delivery to gain their greater loyalty. As we move beyond the disruptions of recent years, Australian retailers face a transformed landscape shaped by rapidly evolving consumer expectations. The...
The average business invests just 2% of their total revenues into loyalty programs, and 5c per dollar into training their people. However, high staff turnover and low retention rates could effectively reduce the impact of this training investment to as little as 2c...
Retailers are always seeking the silver bullet when it comes to increasing the consistency of customer experience and many believe there must be one solution that’ll solve their problems. However, no one mystery shopping or sales training program is the silver...
As we navigate the challenges and opportunities beyond EOFY 2024, Australian retail CEOs face a complex economic landscape. With ongoing challenges and evolving consumer behaviours, it’s crucial to adopt strategic approaches to maintain profitability and drive...
Australia’s retail spend is circa $320bn as of 2019. If you accept that each year, an average of 5% of spending is directly and indirectly (way higher) used in the pursuit of attracting consumers, then that is at least $16bn. Now if you ascribe to the view of John...
