Never has there been a more important time to understand current and future trends in consumer behaviour. Unlike 2022, the next year will be an unusual year. The challenges and trends we can expect to contend with include the Australian economy slowing down, rising...
By Josh Strutt Associate Director – Performance, Retail Doctor Group The Brand Experience In-store Retailers with value-creation mindsets are true challenger brands and provide customers with an experience that takes them way beyond the “seen it all before” feeling...
By Josh Strutt Associate Director – Performance, Retail Doctor Group “Price is what you pay, value is what you get” – Warren Buffet If you think your retail stores exist simply to “sell stuff”, you’re hanging on to a central mission that’s fast becoming old...
By Brian Walker CEO & Founder, Retail Doctor Group One of the biggest core concerns about the evolving customer is how we are going to market to the next generation. 10 years from now, it’s the millennials and the generation after them who are focused on a few key...
By Brian Walker CEO & Founder, Retail Doctor Group Back in the 1860s, H.G. Wells proposed that every University should have a department of futurology, and a few actually do today. Craig Rispin, Global Business Futurist, states: “A futurist is quite literally a...
